N Northwind Studio

Analytics

Growth Analytics Jumpstart

Equip your marketing, sales, and product teams with a reliable analytics stack in 28 business days. From KPI alignment to dashboards and enablement, everything is instrumented to support decisions—not just reports.

SLA: 28 business days (express 21 days +25%)

Investment: Start $5K · Growth $8.4K · Scale $13K+

Guarantee: 14-day instrumentation QA & fixes

Outcomes

A governed analytics foundation with tracking plan, clean data flows, and dashboards aligned to revenue, product, and lifecycle KPIs—with documentation so your team can run it confidently.

Included

  • KPI + instrumentation workshop with marketing, RevOps, and product stakeholders
  • Tracking plan, taxonomy, and governance guidelines
  • Implementation across GA4, Segment/RudderStack, Mixpanel or Looker Studio
  • Data QA checklist and automated alerts for critical events
  • Executive dashboard (Looker Studio/Tableau) + team-level dashboards
  • Documentation hub with Loom walkthroughs and SOPs
  • Training session covering analysis workflows and next steps

Exclusions

  • Full data warehouse setup (available in Scale package)
  • Custom ML models or predictive scoring
  • Marketing attribution software licensing fees
  • Salesforce schema refactors beyond analytics fields

Timeline

  1. Week 1 — Alignment: KPI workshop, inventory audit, measurement brief.
  2. Week 2 — Implementation: Tracking plan, naming conventions, instrumentation across web/app.
  3. Week 3 — Dashboards: Executive + operational dashboards, data QA, alert automations.
  4. Week 4 — Enablement: Training, documentation hub, roadmap planning, handoff.
  5. Week 5 — Stabilization: 14-day QA sprint, on-call fixes, backlog grooming.

Add-ons

  • Experimentation program setup · $1.6K
  • Attribution alignment with paid media · $1.2K
  • Embedded analyst retainer (10 hrs/mo) · $2.4K
  • Data warehouse modeling (dbt + BigQuery) · custom

Case snapshot

Series A B2B SaaS lacked unified funnel data. Within 30 days they had clean marketing-to-product visibility, improved MQL→SQL conversion insights, and automated exec dashboards that saved 10 hours/week.

See detailed case study →

FAQ

How do you work with our engineering team?

We prepare implementation tickets, code snippets, and QA steps. If our team handles implementation, we coordinate access. Engineering stays in the loop via weekly demos and ClickUp tasks.

Can you integrate with Salesforce or HubSpot?

Yes—most projects connect web/product analytics to Salesforce, HubSpot, or Marketo. We map fields, implement governance, and coordinate with RevOps.

What if we already have dashboards?

We’ll audit existing dashboards, clean up clutter, and ensure metrics align with your updated measurement plan. The deliverable can be an overhaul or net-new build.

Next step

Schedule a metrics diagnostic

We’ll audit your current analytics setup, identify data gaps, and map the quickest route to executive-level visibility. Expect a custom scope within 48 hours.

Deliverables from the call

  • Opportunity matrix and ROI levers
  • Recommended package & timeline
  • Access & data requirements checklist
Book the diagnostic